Convenience retail loyalty made simple with
solutions that make an impact.

Consumers are spending more with convenience retailers.
We’ll make sure they’re spending more at your stores.

Convenience retailers need compelling loyalty programs to connect with their on-the-go shoppers. They need valuable rewards and promotions that increase foot traffic and boost revenues in a fast-growing, highly competitive market without sacrificing margin.

For more than a decade, Excentus has helped convenience retailers launch, manage, market and grow compelling loyalty programs with a unique program construct that is proven to drive value. Today, our convenience retail solutions can support your operations and differentiate your brand.

Whether you’re a single-site operator, regional brand or national chain, our loyalty products, solutions, industry connections and rewards currencies are designed for the fuel business, the retailing business and your customers.

Customers spend 2x more inside C-Stores when they belong to a loyalty program.

They spend nearly 6x more inside C-Stores if they’re engaging with valuable offers.

A few brands we’ve worked with:

Excentus loyalty solutions for
branded convenience and fuel retailers

If you want to improve an existing loyalty program or build one from scratch, we’ve got the solutions for you. From digital punch cards to customized mobile experiences, seamless point-of-sale integrations to personalized marketing, in-store promotions to manufacturer-funded offers and of course, cents-per-gallon discounts, data analysis to reporting — we provide all of the loyalty components that deliver the right loyalty offer and reward to the right customer at the right time.

Build a program from the ground up with

Managed Convenience Retail Solutions

A robust, end-to-end, feature-rich loyalty solution, fully developed and managed without the need to invest in separate loyalty program management and expertise

Loyalty
Turnkey loyalty program complete with a mobile app, customizable offers, and in-store signage

CRM
Full suite of customer engagement tactics through direct-to-consumer messaging

Reporting
Know exactly how your program is performing with our easy-to-understand dashboards

Offers and Currency

  • Cents-per-gallon
  • Product clubs
  • Merchandise discounts

Excentus Elevate
Access vendor-funded offers and turnkey program management

Customize your loyalty strategy with

Enterprise Convenience Retail Solutions

Fully customizable loyalty solutions for retailers that have invested in a specialized loyalty strategy that can only be addressed through a custom solution

Loyalty
Our full Managed Convenience Retail solution plus advanced consumer segmentation, targeting, and offer strategies

CRM
Customized campaigns to drive very specific behaviors from every customer; specially-crafted campaigns just for your loyalty program

Reporting
Advanced reporting and analytics

Offers and Currency

  • Managed retail offers PLUS
  • Customizable currencies
  • Member tiering capabilities

Excentus Elevate
Optional add-on service. Whether you have expertise or not, we can help

Offers

Multiple offer types that customers want
Fuel discounts, product clubs, merchandise discounts, continuity basket offers

Playbook for store-funded offers
High-margin items, private-label brands

Mobile App

  • Your brand front and center
  • Capture valuable consumer PII
  • Mobile-only program
  • Scannable barcode for consumer ID
  • View offers
  • Get directions
  • Mobile messaging

Consumer Engagement

  • Email campaigns
  • Promotional messaging
  • Administrative messaging
  • Mobile engagement

Performance Dashboard

  • Know how your program is performing
  • Simple and easy-to-use dashboards
  • Administrative messaging
  • Customer insights and purchase behaviors

Take your loyalty to the next level with
Excentus Elevate

Successful loyalty is all about data, offers, customer engagement, and a reliable system to manage all aspects of your program. Excentus Elevate provides end-to-end loyalty program management services to retailers of any size, and at any stage of a retail loyalty program, without needing to invest in in-house loyalty expertise or sacrifice margin.

Manufacturer-Funded CPG Offers

Gain access to vendor-funded offers that we source for you:

Offer Management Platform

  • Select vendor-funded offers to promote inside your stores
  • Manage locations
  • Offer setup and activation

Site-Level Promotion

  • Sign kit creation, ordering and fulfillment
  • Pump toppers, cooler clings, counter mats

Reporting & Settlement

  • Third party rebate settlement
  • Site-level statements

Start crafting loyalty solutions
for your business today.

Contact Us

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