How do we know loyalty? Because we do loyalty.

The road to loyalty success.

We've put our experience into practice.

For over 20 years, we’ve carved a unique path to creating loyalty success. We developed our own loyalty program, technology and consumer rewards currency. That program – the Fuel Rewards® program – has saved 10 million members over $1 Billion on fuel and processed over 972 million reward-earning transactions – in less than 5 years.

The road we've traveled.

Milestones achieved along the way.

Check out each year to see the significant milestones along our loyalty journey.

Our Excentus


  • 01Agility
  • 02Collaboration
  • 03Uniqueness
  • 04Empowerment
  • 05Enthusiasm
  • 06Commitment
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